Festive occasions are a time for getting together with your loved ones. While travelling and large gatherings may not be possible in this current climate, being able to honour lifelong traditions is something we all look forward to.
Glenfiddich commemorates the festive period with its 2021 Lunar New Year limited-edition The Great Homecoming. Featuring illustrations by Shenzhen-based artist Rlon Wang, the gift set evokes the warmth and tenderness of returning home to family and friends during the festive period as well as the exuberance of reunions.
The pack is available in the Reserva Rum Cask 21 Year Old, 12, 15 and 18 Year Old Glenfiddich variants. Each gift pack comes with a bottle of whisky and two whisky glasses, bearing unsurpassed craftsmanship and a superior finish, as is evident in its varnishing and embossing. The set makes for a luxurious package, whether as a holiday gift for family, to enjoy with friends or as a personal reward for closing out the year successfully.
The stag emblem, which features prominently on the gift pack, holds profound significance. The symbol of Glenfiddich — whose name means “valley of the deer” in Scottish Gaelic — the stag also symbolises prosperity and longevity in Chinese culture, making Glenfiddich an ideal gift during Chinese New Year.
Glenfiddich’s 2021 Lunar New Year limited edition gift pack is the brand’s second festive collaboration with Wang.
Last year, Wang paid tribute to the intercontinental journey made by Charles Gordon, son-in-law of Glenfiddich founder William Grant. Starting in late 1909, Gordon, the company’s first salesman, took samples of the single malt with him on his travels to introduce Grant’s whisky to the world, making stops in Lahore, Kuala Lumpur, Singapore, Hong Kong, Shanghai, Japan, Australia and New Zealand. Next, Gordon headed to the European continent, where he went on to open sales offices in Hamburg, Rotterdam and Scandinavia. Wang’s illustrations depicted the Glenfiddich stag crossing turbulent seas, headed towards Asia and its dazzling cities even as it gazes longingly at the distillery in Scotland.
For 2021, Wang’s collaboration with Glenfiddich reimagines the return journey, no doubt a joyous and jubilant occasion worth commemorating. He took inspiration from his own memories of family gatherings during the Chinese New Year holidays, and added familiar references in the artwork — bright red lanterns, balloons, dancing lions and more — for an intricate piece that yields fresh discoveries with every examination.
The Great Homecoming encapsulates the spirit of the season that typically sees millions of Chinese making the journey home from different corners of the world to celebrate the occasion with their family and loved ones. Naturally, there is no better way to express and share the warmth of the holidays than with this thoughtful and memorable gift.
To find out more, visit Glenfiddich’s website, Facebook or Instagram.